Netflix Brings Together Its Stars for New Ad Campaign
Imagine a world where a studio is working hard to create a large, expansive cinematic universe where all its characters can come together an co-exist? Oh, yeah… I guess that’s not something to imagine anymore as the comic universes have really pushed that into reality across most major studios.
As usual, Netflix wants to play with the big Hollywood studios, and are doing so with this concept, albeit on a much smaller stage.
The new ad campaign launched this month from Netflix features commercials with the streaming platform’s original stars mingling with one another, and for my great enjoyment, almost all of it is driven by Bojack Horesman.
The ads feature BoJack Horseman chatting with the Queer Eye guys, Hasan Minhaj, and Fuller House‘s Kimmy Gibbler. The same lounge also features Nailed It! host Nicole Byer hangs with Red and Laverne Cox from Orange Is the New Black.
The Meanwhile: Inside Your Netflix campaign, as it is being called, is a mixed bag for sure. But anytime Bojack shows up, all bets are off and laughter ensues.
You can check out all five of the (currently available) Digital Exclusive Shorts here, and possibly more in the future on Netflix’s YouTube page.
Let us know what you think in the comments below.